Work / Folha de São Paulo — Thai Corsi Portfolio

FOLHA DE SÃO PAULO
AFRICA DDB

YEAR
2014 ── 2016

ACCOUNT SUPERVISOR

At Africa DDB São Paulo, I managed the account for Folha de S.Paulo, Brazil’s largest newspaper. I developed monthly campaigns across radio, TV, print, and digital to grow subscriptions and build brand loyalty. Balancing media strategy  with editorial integrity shows how important it is to earn trust while building engagement, skills I carry into every project today.

OGILVY / GRAAC / OGILVY / GRAAC /