AKQA
BYTE NY
YEAR
2019 ── 2021
SENIOR ACCOUNT PLANNER
NETFLIX, AMAZON & FACEBOOK




Working at AKQA, I managed global campaigns for Netflix, supporting movie launches, 
and a big Adobe partnership announcement with the scale and ambition of a worldwide audience. My role was to keep strategy, creative, production and media aligned so every campaign delivered on innovation and stayed true to the brand’s tone of voice. Storytelling and experiential is at the heart of Netflix, and I was proud to help amplify that through campaigns that reached audiences everywhere.

D&AD Award
Winner: Digital Integrated, Digital User Participation. 
Shortlist: Entertainment User Participation

Clio Award
Shortlist: Television/Series: Integrated Campaign







Learn more links:


The Great Untold
Adobe Blog
Forbes
D&AD
Shortlist
Official Trailer
Short listed
Short listed

A standout moment was The Great Untold, a groundbreaking collaboration between 
Netflix and Adobe: a TikTok-powered short‑film competition inviting emerging creators 
to pitch “the story only you can tell.” Winners earned $10,000, mentorship, Adobe tools, 
and Netflix production support, leading to professionally produced short films and a documentary segment capturing their creative journey. The campaign earned industry recognition with a Clio Entertainment Bronze Award and a D&AD Wood Pencil for Integrated Campaigns. This project exemplified layered storytelling, creative accessibility, and building global campaigns that uplift fresh voices.

Hyperlocal OOH placements, from hand-painted billboards at small town baseball fields 
to napkins in roadside diners and even missing cat posters on bulletin boards, ensure 
that unheard storytellers from every corner of America feel inspired to bring their own 
ideas to life.

The competition received over 16,000 submissions that gathered over 600 million views 
on TikTok alone. The final short films and the behind-the-scenes documentaries covering their journey can be watched here.






Army of the Dead Film Launch Stunt

To launch Army of the Dead, we executed a Twitch-based CCTV livestream activation that placed fans directly into a suspenseful narrative. Multiple “camera” feeds created a casino security room setup from the film, and viewers in the chat were tasked with decoding hidden clues to unlock the trailer from Zack Snyder, first teased on his X account. This real-time experience fostered community-driven discovery, high chat engagement, and heightened anticipation, transforming marketing into a cinematic experience that invited fans to become part of the heist story.







AKQA / NETFLIX / AKQA / NETFLIX /



Previous
DISNEYLAND
Next 
SPOTIFY
THAI CORSI       2025. All rights reserved.
 
THAI CORSI       2025. All rights reserved.